Head-to-head · B2B data

Icypeas vs LeadMagic

Icypeas wins 22 of 30 decided metrics across 3 shared suites; the loser still leads where its column is highlighted. Same frozen test sets, same run; the better value in each row is highlighted.

Icypeas

Contact data and enrichment API: email discovery, verification, reverse lookup, find-people and bulk.

★ 5.0 · 1 reviewsA

Access: MCP · API · CSV · Batch · Webhooks · Integrations

LeadMagic

API-first B2B enrichment for GTM engineers and agents: REST, CLI, MCP and CSV across people, company, jobs, intent and technographics.

★ 4.3 · 19 reviewsB

Access: MCP · CLI · API · CSV · Batch · Webhooks · Integrations

Email Datacore + suite-specific metrics

updated 2026-09-25

Metric	Icypeas · #7 of 29	LeadMagic · #12 of 29
Match rate	68.3%	60.0%
Valid email rate	68.3%	66.7%
Latency p50	6,284ms	6,502ms
Cost / valid email	$0.013	$0.015
Invalid rate	0.0%	0.0%
Catch-all share	31.7%	33.3%
Business email	100.0%	100.0%
Right-person rate	100.0%	97.2%
Decoy hit rate	10.0%	20.0%
Catch-all detection	46.2%	0.0%
Confidence-score quality	+53.8 pts	-
Geographic coverage	10	9

Phone Datacore + suite-specific metrics

updated 2026-09-25

Metric	Icypeas · not in suite	LeadMagic · #16 of 24
Match rate	-	57.1%
Valid / reachable rate	-	85.7%
Latency p50	-	1,803ms
Cost / mobile number	-	$0.064
Right-person rate	-	80.0%
Mobile coverage	-	44.9%
Disconnected rate	-	0.0%
Low-activity share	-	14.3%
Landline / mobile classification	-	89.3%
Country accuracy	-	85.7%
Geographic coverage	-	5

People Datacore + suite-specific metrics

updated 2026-09-25

Metric	Icypeas · #12 of 24	LeadMagic · #21 of 24
Profile match rate	83.7%	83.7%
Identity accuracy	100.0%	100.0%
Latency p50	1,511ms	1,947ms
Price / matched profile	$0.013	$0.010
Current employer accuracy	90.2%	92.7%
Move detection	75.0%	13.5%
Decoy hit rate	0.0%	0.0%
Job title accuracy	87.8%	48.8%
Seniority label accuracy	-	-
Location accuracy	78.0%	95.1%
Work history completeness	7.5	0.1
Education completeness	100.0%	0.0%
Skills present	24.4%	0.0%
Social / profile URLs	100.0%	100.0%
Coverage by geo / function / seniority	58.3%	66.7%

Company Datacore + suite-specific metrics

updated 2026-09-25

Metric	Icypeas · #16 of 23	LeadMagic · #22 of 23
Domain-to-company match rate	97.0%	92.0%
Company name accuracy	94.8%	94.6%
Latency p50	1,893ms	1,273ms
Price / matched company	$0.013	$0.010
Industry accuracy	77.3%	77.2%
Employee count ±20%	21.9%	16.2%
HQ / location accuracy	81.4%	63.0%
Description present	96.9%	98.9%
Founding year accuracy	59.8%	58.7%
Domains / social profiles	97.9%	98.9%
Coverage by country / size	94.3%	75.0%

Jobs Datacore + suite-specific metrics

updated 2026-09-25

Metric	Icypeas · not in suite	LeadMagic · #4 of 6
Employer coverage	-	85.0%
Postings recall	-	76.7%
Latency p50	-	9,729ms
Cost / job	-	$0.028
Closed or unknown postings	-	47.3%
Duplicate postings	-	16.7%
Location accuracy	-	97.3%
Posted-date accuracy	-	66.3%
Description present	-	0.0%
Coverage by country	-	78.6%

Questions about Icypeas vs LeadMagic

Which is better, Icypeas or LeadMagic?

Icypeas wins 22 of the 30 metrics decided between them, across 3 benchmarks that measured both. Leaderboard ranks: Email Data: Icypeas #7 of 29, LeadMagic #12 of 29; People Data: Icypeas #12 of 24, LeadMagic #21 of 24; Company Data: Icypeas #16 of 23, LeadMagic #22 of 23.

Which is cheaper, Icypeas or LeadMagic?

Measured on the list price of each provider's central self-serve pack, divided by what it actually returned: Email Data, cost per valid email: Icypeas $0.013, LeadMagic $0.015; People Data, price per matched profile: Icypeas $0.013, LeadMagic $0.010; Company Data, price per matched company: Icypeas $0.013, LeadMagic $0.010.

How do Icypeas and LeadMagic compare in user reviews?

Icypeas holds 5.0 / 5 across 1 reviews on G2; LeadMagic holds 4.3 / 5 across 19 reviews on G2. Ratings belong to their platforms and play no part in the benchmark grades.

How can you get data out of Icypeas and LeadMagic?

Icypeas offers an MCP server, an API, CSV export, batch endpoints, webhooks and native integrations; LeadMagic offers an MCP server, a command-line tool, an API, CSV export, batch endpoints, webhooks and native integrations. Both offer an MCP server, an API, CSV export, batch endpoints, webhooks and native integrations.