Head-to-head · B2B data

Cognism vs Lusha

Lusha wins 2 of 2 decided metrics across 2 shared suites; the loser still leads where its column is highlighted. Same frozen test sets, same run; the better value in each row is highlighted.

Cognism

Compliance-first sales intelligence with strong European coverage and phone-verified mobiles.

★ 4.5 · 1,628 reviewsB

Access: MCP · API · Dataset · CSV · Batch · Integrations

Lusha

Sales intelligence with contact and company data, enrichment, signals and recommendations; extension and API v3.

★ 4.2 · 2,066 reviewsB

Access: MCP · API · CSV · Batch · Webhooks · Integrations

Email Datacore + suite-specific metrics

updated 2026-09-25

Metric	Cognism · #24 of 29	Lusha · #18 of 29
Match rate	66.1%	71.7%
Valid email rate	-	62.8%
Latency p50	-	847ms
Cost / valid email	-	$0.486
Invalid rate	-	4.7%
Catch-all share	-	30.2%
Business email	-	100.0%
Right-person rate	-	97.7%
Decoy hit rate	-	0.0%
Catch-all detection	-	-
Confidence-score quality	-	-
Geographic coverage	-	6

Phone Datacore + suite-specific metrics

updated 2026-09-25

Metric	Cognism · #5 of 24	Lusha · #6 of 24
Match rate	73.5%	81.6%
Valid / reachable rate	-	87.5%
Latency p50	-	739ms
Cost / mobile number	-	$0.974
Right-person rate	-	90.5%
Mobile coverage	-	67.3%
Disconnected rate	-	0.0%
Low-activity share	-	12.5%
Landline / mobile classification	-	100.0%
Country accuracy	-	85.0%
Geographic coverage	-	10

People Datacore + suite-specific metrics

updated 2026-09-25

Metric	Cognism · not measured	Lusha · #23 of 24
Profile match rate	-	89.8%
Identity accuracy	-	97.7%
Latency p50	-	739ms
Price / matched profile	-	$0.122
Current employer accuracy	-	93.2%
Move detection	-	-
Decoy hit rate	-	-
Job title accuracy	-	81.8%
Seniority label accuracy	-	73.8%
Location accuracy	-	95.5%
Work history completeness	-	0.8
Education completeness	-	0.0%
Skills present	-	0.0%
Social / profile URLs	-	100.0%
Coverage by geo / function / seniority	-	66.7%

Company Datacore + suite-specific metrics

updated 2026-09-25

Metric	Cognism · not measured	Lusha · #12 of 23
Domain-to-company match rate	-	99.0%
Company name accuracy	-	94.9%
Latency p50	-	778ms
Price / matched company	-	$0.219
Industry accuracy	-	42.4%
Employee count ±20%	-	27.0%
HQ / location accuracy	-	83.8%
Description present	-	99.0%
Founding year accuracy	-	71.7%
Domains / social profiles	-	98.0%
Coverage by country / size	-	95.0%

Questions about Cognism vs Lusha

Which is better, Cognism or Lusha?

Lusha wins 2 of the 2 metrics decided between them, across 2 benchmarks that measured both. Leaderboard ranks: Email Data: Cognism #24 of 29, Lusha #18 of 29; Phone Data: Cognism #5 of 24, Lusha #6 of 24.

How do Cognism and Lusha compare in user reviews?

Cognism holds 4.5 / 5 across 1,628 reviews on G2 and Capterra; Lusha holds 4.2 / 5 across 2,066 reviews on G2 and Capterra. Ratings belong to their platforms and play no part in the benchmark grades.

How can you get data out of Cognism and Lusha?

Cognism offers an MCP server, an API, dataset delivery, CSV export, batch endpoints and native integrations; Lusha offers an MCP server, an API, CSV export, batch endpoints, webhooks and native integrations. Both offer an MCP server, an API, CSV export, batch endpoints and native integrations.