Head-to-head · B2B data

Diffbot vs RocketReach

RocketReach wins 14 of 22 decided metrics across 2 shared suites; the loser still leads where its column is highlighted. Same frozen test sets, same run; the better value in each row is highlighted.

Diffbot

Web-scale Knowledge Graph built by crawling the public web: Enhance matches people and organizations, DQL searches entities including job posts, with an optional re-crawl of sources.

★ 4.9 · 29 reviewsA

Access: MCP · CLI · API · Dataset · CSV · Batch · Webhooks · Integrations

RocketReach

Contact lookup platform for verified work and personal emails and phone numbers, with people and company search, technographics and intent topics.

★ 4.4 · 1,385 reviewsB

Access: MCP · API · CSV · Batch · Webhooks · Integrations

Email Datacore + suite-specific metrics

updated 2026-09-25

Metric	Diffbot · not in suite	RocketReach · #21 of 29
Match rate	-	63.3%
Valid email rate	-	65.8%
Latency p50	-	6,516ms
Cost / valid email	-	$0.480
Invalid rate	-	0.0%
Catch-all share	-	31.6%
Business email	-	100.0%
Right-person rate	-	94.7%
Decoy hit rate	-	0.0%
Catch-all detection	-	0.0%
Confidence-score quality	-	-
Geographic coverage	-	7

Phone Datacore + suite-specific metrics

updated 2026-09-25

Metric	Diffbot · not in suite	RocketReach · #4 of 24
Match rate	-	71.4%
Valid / reachable rate	-	94.3%
Latency p50	-	6,290ms
Cost / mobile number	-	$0.211
Right-person rate	-	90.9%
Mobile coverage	-	57.1%
Disconnected rate	-	0.0%
Low-activity share	-	5.7%
Landline / mobile classification	-	100.0%
Country accuracy	-	85.7%
Geographic coverage	-	9

People Datacore + suite-specific metrics

updated 2026-09-25

Metric	Diffbot · #14 of 24	RocketReach · #19 of 24
Profile match rate	85.0%	91.8%
Identity accuracy	100.0%	95.6%
Latency p50	7,232ms	6,290ms
Price / matched profile	$0.022	$0.316
Current employer accuracy	68.6%	95.6%
Move detection	25.0%	-
Decoy hit rate	20.0%	-
Job title accuracy	49.0%	86.7%
Seniority label accuracy	-	-
Location accuracy	86.3%	93.3%
Work history completeness	6.2	7.5
Education completeness	90.2%	97.8%
Skills present	72.5%	73.3%
Social / profile URLs	94.1%	100.0%
Coverage by geo / function / seniority	60.0%	83.3%

Company Datacore + suite-specific metrics

updated 2026-09-25

Metric	Diffbot · #10 of 23	RocketReach · #14 of 23
Domain-to-company match rate	99.0%	98.0%
Company name accuracy	94.9%	95.9%
Latency p50	1,127ms	546ms
Price / matched company	$0.022	-
Industry accuracy	83.8%	71.4%
Employee count ±20%	69.9%	25.7%
HQ / location accuracy	82.8%	86.7%
Description present	100.0%	96.9%
Founding year accuracy	73.7%	71.4%
Domains / social profiles	94.9%	99.0%
Coverage by country / size	95.0%	90.0%

Questions about Diffbot vs RocketReach

Which is better, Diffbot or RocketReach?

RocketReach wins 14 of the 22 metrics decided between them, across 2 benchmarks that measured both. Leaderboard ranks: People Data: Diffbot #14 of 24, RocketReach #19 of 24; Company Data: Diffbot #10 of 23, RocketReach #14 of 23.

Which is cheaper, Diffbot or RocketReach?

Measured on the list price of each provider's central self-serve pack, divided by what it actually returned: People Data, price per matched profile: Diffbot $0.022, RocketReach $0.316.

How do Diffbot and RocketReach compare in user reviews?

Diffbot holds 4.9 / 5 across 29 reviews on G2; RocketReach holds 4.4 / 5 across 1,385 reviews on G2 and Product Hunt. Ratings belong to their platforms and play no part in the benchmark grades.

How can you get data out of Diffbot and RocketReach?

Diffbot offers an MCP server, a command-line tool, an API, dataset delivery, CSV export, batch endpoints, webhooks and native integrations; RocketReach offers an MCP server, an API, CSV export, batch endpoints, webhooks and native integrations. Both offer an MCP server, an API, CSV export, batch endpoints, webhooks and native integrations.